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Director, Marketing

Reference Number: 3859
Location: NJ or MA

Our client has a very rich history of discovery and innovation. They have asked us to assist them in their search for a Director, Marketing.

The Director of Marketing will own the comprehensive market access strategy.

Major tasks and responsibilities will include:

  • Sits on the US leadership team.
  • Translates customer and market insights into strategies and tactics.
  • Secures, maintains, and protects national, regional, and state level across the US.
  • Collaborates closely with colleagues of medical affairs, health economics, finance teams, field teams, pricing teams, etc.
  • Hires, trains, leads, and develops members of the field payor team, responsible for calling on and handling national and regional payors to secure and maintain market access.
  • Leads developments of the platform value proposition.
  • Ensures that their direct reports are partnering with local teams to understand and address access issues.
  • Develops and executes a comprehensive advocacy and policy strategy.
  • Leads external partners in the development of strategies and tactics.
  • Educates/activates internal and external partners to work toward crafting positive market access positions.
  • Implements creative marketing programs including KOL development and publications.
  • Contributes to and leads annual brand planning and resource allocation in conjunction with other market leaders.

We seek candidates with the following qualifications:

  • Bachelor’s degree required. Master’s degree highly preferred.
  • Must have a minimum of 3 years of pharmaceutical industry experience in Market Access.
  • Demonstrated financial, business, leadership and market access acumen.
  • Requires a minimum of 5 years of direct leadership experience, and experience having direct responsibility of an external-facing team.
  • Experience developing or executing policy and advocacy strategies, and direct responsibility of payor contracting and pricing strategies highly preferred.
  • Must have proven managed markets and customer segment and pricing knowledge.
  • Proven understanding of pharmacy and medical benefit plan designs required.
  • The ability to travel up to 35%.

If interested, please email your resume as a Word attachment to us, reference 3859.  No calls or faxes, please. Include your daytime phone number and we will contact you confidentially or reply to your email.

Fairway Consulting Group is included in Hunt Scanlon’s list of Top 50 Healthcare & Life Sciences Search Firms.