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Director, Marketing

Reference Number: 3851
Location: PA

Our client is a global biopharmaceutical company involved in the discovery, development and commercialization of small molecules and biologics.  They have asked us to assist them in their search for a Director, Marketing.

 Major tasks and responsibilities will include:

  • Develops and implements innovative marketing strategies for assigned FDA-approved products and associated brands.
  • Collaborates with colleagues to gather and analyze insights and information from external sources.
  • Develops portfolio value proposition that generates preferential utilization and market adoption.
  • Develops sales training strategies and materials and promotional materials.
  • Implements optimization-tools for field force use, with a focus on various pharmaceutical landscape stakeholders.
  • Manages third-party vendors and partner agencies that are part of the execution platforms.
  • Supports the preparation of business reviews of field business planning related to tracking performance measures and continuous implementation of mitigation or acceleration plans intended to meet or exceed forecast.
  • Responsible for the structure of quarterly presentation of all in-line product strategic execution, assessment, and effectiveness of tactical efforts.
  • Collaborates on monthly review of marketing expenses.
  • Supports and executes launch readiness and launch events for near term assets.
  • Contributes to corporate branding, pipeline asset analysis, due diligence etc.
  • Oversees market intelligence oversight and competitive landscape.
  • Implements all tactical tools corresponding to market needs.

  We seek candidates with the following qualifications:

  •  Bachelor’s degree in a relevant discipline required.
  • Requires 3 years of product marketing/brand management experience.
  • Must have 2 years of experience supporting a field facing role.
  • Requires strong written and oral communication skills.
  • Must have solid project management skills.
  • The willingness and ability to travel up to 25%.

If interested, please email your resume as a Word attachment to us, reference 3851.  No calls or faxes, please. Include your daytime phone number and we will contact you confidentially or reply to your email.

Fairway Consulting Group is included in Hunt Scanlon’s list of Top 50 Healthcare & Life Sciences Search Firms.