Quality Recruiting. Established Experts.

Director of Marketing

Reference Number: 3752
Location: MA

Our client is a biopharmaceutical company. They have asked us to assist them in their search for a Director of Marketing.

Major tasks and responsibilities will include:

  • Leads the strategic and tactical development of HCP Personal Promotion.
  • Leads the execution of HCP tactics.
  • Manages the HCP budget and accruals.
  • Serves as liaison for Managed Markets and HEOR.
  • Collaborates with CS3 and Commercial Operations to ensure executional excellence.
  • Collaborates with Field Sales and the Training Team on the development of Field training strategy and execution.
  • Co-leads development of Managed Markets Brand objectives, strategy, and tactics.
  • Collaborates with Managed Markets on the analysis of accounts, and the development of materials.
  • Collaborates with HEOR on the development of HEOR Brand Strategy and tactics
  • Acts as the primary franchise commercial contact for the MSL team.
  • Leads cross-functional planning for the NSM and POAs.
  • Establishes agency goals and objectives.
  • Manages agencies to execute HCP tactics, and provides ongoing feedback.
  • Reviews and approves SOWs.

We seek candidates with the following qualifications:

  • Must have an undergraduate degree in marketing, business, or scientific discipline.
  • An MBA, or other advanced degree, highly preferred.
  • Minimum of 5 years of pharmaceutical marketing experience required.
  • 5+ years of pharmaceutical experience marketing, commercial ops, field sales, commercial analytics, managed markets or related experience highly preferred.
  • Must have direct experience managing ad agencies and KOLs.
  • Direct experience in a strategy development role highly preferred.
  • Must have comprehensive understanding of pharmaceuticals marketing legal and regulatory issues.
  • Direct experience with Clinical Development and Regulatory processes, including FDA product labeling process, strongly preferred.
  • Must be able to exercise appropriate judgement.
  • Requires the ability to develop and execute action plans in areas without prior precedent.

If interested, please email your resume as a Word attachment to us, reference 3752.  No calls or faxes, please. Include your daytime phone number and we will contact you confidentially or reply to your email.

Fairway Consulting Group is included in Hunt Scanlon’s list of Top 50 Healthcare & Life Sciences Search Firms.